FeetUp® revolutionizes inverted yoga with tailored video content for everyone and every body

Feetup Logo
#fitness#e-learning#healthcare
SUA
Case Study FeetUPCase Study FeetUP

About the project

FeetUp® turns yoga upside down with a one-of-its-kind platform that offers tailored instructional videos, a complete shop for movement props and all the support you’ll need. FeetUp® is the companion app of the FeetUp® Trainer™, a tool that helps yoga practitioners master safe inversions within minutes. The mobile app goal is to get the most out of the FeetUp® Experience with a comprehensive database of yoga, fitness, and relaxation classes.

The Challenge

Building from scratch an app that offers the full experience of working with a personal yoga trainer came with its fair share of challenges. The team aimed to deliver yoga instructions and video classes tailored for every body type and experience level while providing a way for teachers to do livestreams and engage with users. Besides the video content, the platform planned to have an integrated shop for the FeetUp® Trainer™ tool.

The Solution

We built a mobile app that delivers video and audio content to a high number of users simultaneously, while tracking user behaviour and time spent inverted. For offering a customized experience we developed a highly configurable admin area for uploading new content, moderating comments and sending push notifications. We also integrated a a community feature and a worldwide chain of shops that allows users to purchase products.

HOW WE DID IT
Our partnership with FeetUp® extends over the course of more than one year in witch we provided valuable content and fantastic user experience to users world-wide.
  • Sep
    2019
    Product Strategy workshop
  • Oct
    Custom video progress bar
  • Nov
    Notification system
  • Dec
    Shop and Shopify integration
  • 2020
    Feb
    Community support module
  • Apr
    Apple store launch
  • Google store launch
  • May
    Preferenced based Playlist
  • Jun
    Time spent inverted algorithm
  • Aug
    Live stream
  • Oct
    Recurrent notifications
  • Nov
    Chrome cast
  • Apple TV cast

Technologies Used

react
React Native
postgresql
PostgreSQL
redis
Redis
nodejs
Node.js
Express
Express
Objective-C
Objective-C
Java
Java
Kotlin
Kotlin
Onesignal
Onesignal
Restream
Restream
Shopify
Shopify
Mixpanel
Mixpanel
Login

Safe login & register

Safe login & register
Practice center

Tailored video content

Tailored video content
Learning center

Custom video progress bar

Custom video progress bar
Shop

Authentic shopping experience

Authentic shopping experience
Support

Community management

Community management

Assembled
Team

Project manager
React Native Developer
React Native Developer
Full Stack Developer
avatar
Vlad Rotariu
CEO / FEETUP
SUA

Digitalya has been a vital part in developing FeetUp® mobile app. The team did a great job in understanding our vision and delivered a high-quality solution. I really appreciated the fact that they constantly had the end-user in mind and suggested development ideas to ensure the best outcome for our customers. I highly recommend their skill set and technical knowledge.

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